Social media advertising reaches the customers you want
Paid social media advertising allows you to reach your customers at every stage of their buying journey. With our MVG-MRACE®-based social media marketing, your business is present wherever your customers are—whether your goal is to increase e-commerce sales, generate leads, or boost brand awareness.
The digital buying journey always starts somewhere. With social media advertising, you can control the beginning of that journey, delivering your message to the right audience among millions of users. Using retargeting techniques and engaging content, you can guide customers along their journey, building loyalty to your brand and encouraging repeat visits to your products or services, regardless of the platform.
Social media advertising with SDM and the MRACE® model
Measurable
Know where your advertising budget goes and why.
Comprehensive impact
Target each of your buyer personas at every stage of their buying journey.
Technically excellent
Recognized by multiple “Agency of the Year” awards.
Cost-Effective
Aligned with your business objectives to maximize ROI.
Brand building
Ensures your message reaches relevant audiences consistently.
Awareness levels in the buyer journey
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Visually appealing ads focus on brand values and uniqueness to build awareness, without immediate purchase intent. - Problem aware
Educational, value-adding content addresses customer needs and questions, such as informative videos or articles. - Solution aware
Highlight the benefits and differentiators of your products or services with targeted ads, including testimonials, reviews, or case studies. Retargeting can address purchase barriers or offer tailored solutions based on previous behavior. - Product aware
Provide targeted offers or discounts to encourage immediate purchase decisions. Retargeting can focus on specific products or categories. - Fully aware
Strengthen customer relationships and loyalty by offering exclusive deals or value-added content, encouraging repeat purchases.
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Why work with SDM?
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SDM has won multiple “Agency of the Year” awards, reflecting our high-quality expertise and the trust our clients enjoy.
Contact us
Ready for better marketing results? Reach out to us, and we’ll get in touch soon. Share your company’s needs and we’ll start crafting tailored solutions.
Frequently asked questions
Strategic marketing model
Read how we create strategic digital marketing that delivers immediate results while increasing your brand’s long-term appeal.